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Welcome to the website for Sport Hospitality at The University of Alabama. Faculty members within the College of Human Environmental Sciences have developed a 30-hour graduate concentration in Sport Hospitality at The University of Alabama. With online and main campus offerings, the coursework will prepare students for employment and careers in the sport, hospitality, athletics, tourism, and entertainment settings.This is a long-established program with alumni in a variety of industry settings throughout the United States. 

We look forward to meeting and discussing UA graduate school options with you. If you have any additional questions that are not covered on this site, please contact Dr. Carla Blakey or Dr. Melvin Lewis.

Careers in Sport Hospitality

  • The Olympic Movement
​         - The International Olympic Committee & United States Olympic Committee
         - National sport governing bodies 
         - Various state governing bodies
  • State and City Sports Commissions
         - City & state government sport agencies
         - Parks & recreation departments
  • Sports Equipment and Supply industry
​         - Nike, Reebok, Adidas, New Balance
         - Sporting Goods Manufacturer's Association
  • ​Professional Leagues ​        
​         - National Football League
         - Major League Baseball
         - National Basketball Association
         - Women's National Basketball Association
         - National Hockey League
         - Major League Soccer
  • Intercollegiate Athletics 
​         - League or conference offices ( NCAA)
         - Individual institutions 
  • Sport Marketing Agencies
​         - International Management Group (IMG)
         - Creative Artists Agency (CAA)
         - ProServ
         - Advantage International
  • Stadiums and Arenas
​         - Management positions
         - Marketing & public relations
         - Design & development
  • Event Management
​         - Creating & implementing sports events for sponsors
         - Consulting on existing events
  • Individual Sports Associations
​         - PGA Tour
         - LPGA Tour
         - United States Tennis Association
         - Motor Sports
         - NASCAR
         - Indy Racing League

Academics

Overview of the program

A 30-hour interdisciplinary academic course curriculum is used to prepare our students for success in a wide variety of sport, hospitality and entertainment careers. The University of Alabama Sport Hospitality area of study has met the rigorous curriculum standards for Master’s level curricula set forth by the Sport Hospitality Program Review Council (SHPRC). Additionally, the program is endorsed by the National Association for Sport and Physical Education (NASPE) and the North American Society for Sport Management (NASSM).

The program includes:

A design to educate students with theoretical knowledge of the sport industry while giving them opportunities to apply that theoretical knowledge in a real world setting.

A chance to meet and interact with faculty and high-level sport industry professionals surrounding the program.



Admissions

The Master of Science in Hospitality Management with a concentration in Sport Hospitality will give you unique insight into athletics, tourism and entertainment settings to equip you to meet the demands of this growing industry.
To be considered for admission, an applicant for the MS in Hospitality Management, concentration in Sport Hospitality, must have the following:
  • One of the following:
    •  Minimum 3.0/4.0 GPA
    • Minimum 3.0 GPA on last 60 hours
  • Three letters of recommendation
  • Statement of Purpose (Include in the Header: Hospitality Management, concentration in Sport Hospitality). Students should also include in their statement why they have chosen this area of study and how it will apply to their personal and/or professional goals.​